How to be More Persuasive for a Successful Presentation

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The Purpose of a Good Presentation

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Most people who give their presentations will spend their time dispensing their information to their respective groups that may include bosses, work peers, committees, and customers and so on. The presenters will have the information pertinent to their subject of discussion and illustrate with power point or some other visual aids. They will do their best to convey their information to their audience and probably be glad to have gotten through with their act. The purpose of a presentation is to sell your audience and most individuals think that they will get their point across by just simply presenting the information. I’m sure that this information is all pertinent and well thought out, but in order to have a great impact on your audience you have to follow a formula. A successful presentation has to be persuasive just like a sales pitch and a lot of times that it what a presentation is all about – trying to convince your audience.

Giving a Winning Presentation

A persuasive presentation has to grab the audience right from the start and your title should do just that. The title of a presentation should be a solution for what the audience has come to listen. If you were giving a presentation on a new process that your team had developed that will save the company a lot of money in the manufacturing process but will require some initial expenditures that over time will recoup the initial costs you would probably create a title something like “A New Process Development that Will Reduce Our Manufacturing Cost for a Higher Profit Margin. This title will probably get the attention of the bottom liners right from the get go. Now that you have a great title you will need to develop three key points, why only three? , Because your audience will not be able to remember more than three points. Each one of your points should be a breakdown of the three most important things you will want to touch on and those key points should be in order as the first, second and third of importance. Each point should be substantiated with an example for instance to prove your points just like an attorney presents facts and evidence to a jury. The example should include a date, who was involved and what the outcome was. Do you see how this is working so far? We had the title that hooked our audience and then a logical flow of points that we are selling to the audience and backing them up with credibility. After we have given our last point we will then close by and only by going back through and reciting each point and only the points without anything else that will cause you to “oversell” and then reiterating the title. It will probably sound like this so by altering the current Fetzer valve , cutting down on machine waste, and reducing production time we will have “A New process Development that Will Reduce Our Manufacturing Cost for a Higher Profit Margin” Bam! You have just closed you audience!

Developing an attention getting title and backing it up with key points to substantiate your purpose will help you be more persuasive for a successful presentation.

 

Why Building Rapport with your Audience is Crucial to Your Presentation

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What Makes a Good Story

How many people like a good story? Stories can be entertaining and give us a little break in the midst of a presentation. effective ppresentation skillsThey are generally woven through speeches, presentations at certain points. Stories are used in any kind of public presentation, and presenters of all types use these stories strategically to engage their audiences in a manner so that they will remember their pitch long after they leave the room. I remember attending a seminar and the speaker kept integrating stories into the presentation, but the magic here was that each story had an element that I either experienced myself or something closely related to an experience that I had and he used them precisely to illustrate his points.

Key Elements to Building Rapport with Clients

Stories have elements in them that build rapport with the audience so that the individuals can relate parts or the entire story to their life or someone that they know. Building rapport can also establish emotional connections with your audience. As I mentioned, a good presenter will use stories at the right point in their presentation to be successful with their presentation. Here are some rapport building techniques for example; if you are trying to convince your neighborhood to form a community watch group during your next neighborhood association meeting you will probably site an instance when you may have been robbed or vandalized, and your audience will be able to relate to your experience being that they may have been a victim of burglary or had damage to their property by vandals or maybe even heard of a case that happened to someone they know. In any event you will capture the audience’s attention as soon as their memory is triggered by related information. Another good example in a corporate situation would be presenting a new idea to upper management that you have come up with a new process or solution that will save them time and money but will require them to scrap the old system that has been working to their satisfaction for years. In this instance you will use an example of how you used and tested the new system and what the results were. What you are doing here is presenting compelling evidence in a story form to upper management so that they can relate the old process vs. the new process and what the positive outcome will be.

Adding stories to build rapport with your audience will ensure that they will take your message with them long after your presentation is over.

 

 

How to Give a Great Power Point Presentation

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Guidelines for an Effective Power Point Presentation

If you want to give a great power point presentation PPT articlethe first and foremost rule is “more is less”. What do we mean by the simple statement more is less? Have you ever been through a power point presentation and the speaker has so much on their slides that that you have found yourself distracted from the presenter themselves? or found that the presenter reads from the slides taking valuable authenticity away from the presentation. The rule of thumb is no more than six lines six words per line and that’s stretching it, no pun intended. That will give your audience a guideline to follow and yet keep their focus on the content that you are delivering.

How to Design a Great Power Point Presentation

A few other tips to giving an effective power point presentation are using a power point scheme that has a dark background and light type. This makes is a whole lot easier for the audience to see. You will also want to omit cute little images or animations around the borders of the slides, you may think that this will add to your power point presentation but again will provide distraction to the audience. Keep in mind that when revealing your bullet points to the audience that you will need to do so one at a time otherwise your audience will start reading ahead of you and will get off track. Too many colors and fancy borders are a “no no” when you are designing the power point presentation, once again another distraction to the audience.

Remember these key power point tips;

1.Use no more than six lines with six words across

2.Reveal bullet points one at a time otherwise your audience can get distracted

3.Do not use animation of pictures that may distract the audience

4.Use light type on a dark background – easier to read

 

 Reaching Your Audience

If you are wanting to help your audience to visualize some of your points better and you do not think that your slides will get the point across, you can always use some visual aids or props to demonstrate a point or model. Another way to simplify or relate a concept or idea to an audience is using an analogy. Analogies are a perfect way to relate an idea to your audience. It is also permissible to use stories or anecdotes when you are looking to build rapport with your audience. A Good story or anecdote will add another dimension to the power point presentation and captivate your audience

The trick to giving a winning power point presentation is making it easy to follow with great impact so the audience will remember long after the presentation is over.

 

“Leaders Speakers offers fun team building activities for the workplace that are designed to establish more efficient teamwork within your organization.Our programs deliver the results that you are looking for. Our public speaking workshops are held in most major cities around the country and help participants eliminate the fear of public speaking and help them create winning presentations.In addition, we also offer leadership training programs that instill the skills that your employees need in order to be successful. We also offer turn-key breakout sessions and world-famous keynote speakers for conventions and corporate”

Why You Need Good Presentation Skills to Successful in the Workplace

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Presentation Skills Training

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Most people will agree that presentation skills are important. But ask them to explain “Why?” and they are stumped. These folks might mumble something unintelligible and proudly declare “Because – everybody knows that it is”.

First, let’s clarify the statement “Presentation skills are important”. What we really mean is, “Effective presentation skills are important”. “Presentation skills” is not a black and white off/on switch. It is a rainbow of colors. Everybody has presentation skills. Some are better than others. The primary goal is for your presentation skills to be better than your competition, whoever and whatever that is. The secondary goal is for your presentations to get better with every presentation that you deliver.

So whenever you read “presentation skills are important” think better presentations are critically important”.

Presentation Skills are Important to Individual Success

For many individuals the first important presentation they deliver might be to the selection committee. It might be labeled as a “job interview” but it’s really a presentation. Success rides on their presentation outshining the competition. The results are black and white but the skills are a rainbow of colors.

In most organizations day-to-day business entails teamwork. That means presenting to your team or on behalf of your team. Career growth necessitates presenting your ideas to others. And if you want to be promoted you need to train others to handle your old job. If you want to fast track your career – volunteer to work on projects and deliver more presentations.

Presentation Skills are Important to Business Success

Having the superior product is never enough to guarantee business success. Apple is acknowledged as offering leading edge technology and Steve Jobbs is often modeled as a superior presenter. If you are not the Apple of your industry just imagine how much better your presentations need to be.

Business leaders are often expected to present their message with confidence and clarity to staff, clients, partners, investors and sometimes the public. Millions of dollars can ride on these presentations.

Presentation Skills are Important to Stress Reduction

The financial cost of stress to organizations is huge. Work related stress can be demoralizing to staff, management and executives. Effective presentation skills reduce miscommunication, which is likely the biggest cause of work related stress. Better presentation skills also reduces the stress on presenters which means they will be more willing to present and more effective with their communication. The principles and techniques of presentations apply to other methods of communication. Become a better presenter and you will become a better communicator.

Presentation Skills are Important to Time Management

Many presentations take too long and thus waste time because the presenter was trying to fill the time period. Better presenters get their message across in less time because they respect time, focus on the message and use the most effective techniques to communicate. Better presenters can deliver their 30 minute presentation in 5 minutes or 90 seconds when needed. Better presenters also save time while preparing because they prepare their presentation more efficiently. They know where they are going and how to get there faster.

Presentation Skills are Important to Leadership

Abraham Lincoln was not only known and praised for his speech at the Gettysburg Address but the fact that his Speech was less than 2 minutes and his predecessor and elder statesman Edward Everette spoke for about 2 hours and Lincoln’s was more noteworthy   because he got his message across in less time. Leadership in your community, association or organization demands effective presentation skills.

Every cause needs a leader. Every leader needs to be able to stand up and deliver a clear and inspiring message. The team and followers will often judge the leader and the cause on the presentation skills of that spokesperson.

Presentation skills are Important to Public Image & Opinion

It might seem unfair, but we will often judge you, your organization and your product on how you, your staff or executive delivered a presentation. We will tend to remember the extremes – really bad or really good. Remember that our perception is relative to how everyone else presented.
With effective presentation skills training, chances are that you may be able to succeed far and above the norm.

 

 

15 Body Language Secrets of Successful People

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Our bodies have a language of their own, and their words aren’t always kind. Your body language has likely become an integral part of who you are, to the point where you might not even think about it.

If that’s the case, it’s time to start, because you could be sabotaging your career.

TalentSmart has tested more than a million people and found that the upper echelons of top performance are filled with people who are high in emotional intelligence (90% of top performers, to be exact). These people know the power that unspoken signals have in communication and they monitor their own body language accordingly.

What follows are the 15 most common body language blunders that people make, and emotionally intelligent people are careful to avoid.

  1. Slouching is a sign of disrespect. It communicates that you’re bored and have no desire to be where you are. You would never tell your boss, “I don’t understand why I have to listen to you,” but if you slouch, you don’t have to—your body says it for you, loud and clear.

The brain is hardwired to equate power with the amount of space people take up. Standing up straight with your shoulders back is a power position. It maximizes the amount of space you fill. Slouching, on the other hand, is the result of collapsing your form—it takes up less space and projects less power.

Maintaining good posture commands respect and promotes engagement from both ends of the conversation.

  1. Exaggerated gestures can imply that you’re stretching the truth. Aim for small, controlled gestures to indicate leadership and confidence, and open gestures—like spreading your arms apart or showing the palms of your hands—to communicate that you have nothing to hide.
  2. Watching the clock while talking to someone is a clear sign of disrespect, impatience, and inflated ego. It sends the message that you have better things to do than talk to the person you’re with, and that you’re anxious to leave them.
  3. Turning yourself away from others, or not leaning into your conversation, portrays that you are unengaged, uninterested, uncomfortable, and perhaps even distrustful of the person speaking.

Try leaning in towards the person who is speaking and tilt your head slightly as you listen to them speak. This shows the person speaking that they have your complete focus and attention.

  1. Crossed arms—and crossed legs, to some degree—are physical barriers that suggest you’re not open to what the other person is saying. Even if you’re smiling or engaged in a pleasant conversation, the other person may get a nagging sense that you’re shutting him or her out.

Even if folding your arms feels comfortable, resist the urge to do so if you want people to see you as open-minded and interested in what they have to say.

  1. Inconsistency between your words and your facial expression causes people to sense that something isn’t right and they begin to suspect that you’re trying to deceive them, even if they don’t know exactly why or how.

For example, a nervous smile while rejecting an offer during a negotiation won’t help you get what you want; it will just make the other person feel uneasy about working with you because they’ll assume that you’re up to something.

  1. Exaggerated nodding signals anxiety about approval. People may perceive your heavy nods as an attempt to show you agree with or understand something that you actually don’t.

 

  1. Fidgeting with or fixing your hair signals that you’re anxious, over-energized, self-conscious, and distracted. People will perceive you as overly concerned with your physical appearance and not concerned enough with your career.
  2. Avoiding eye contact makes it look like you have something to hide, and that arouses suspicion. Lack of eye contact can also indicate a lack of confidence and interest, which you never want to communicate in a business setting.

Looking down as you talk makes it seem like you lack confidence or are self-conscious, causing your words to lose their effect. It’s especially important to keep your eyes level if you’re making complicated or important points.

Sustained eye contact, on the other hand, communicates confidence, leadership, strength, and intelligence. While it is possible to be engaged without direct, constant eye contact, complete negligence will clearly have negative effects on your professional relationships.

  1. Eye contact that’s too intense may be perceived as aggressive, or an attempt to dominate. On average, Americans hold eye contact for seven to ten seconds, longer when we’re listening than when we’re talking. The way we break contact sends a message, too. Glancing down communicates submission, while looking to the side projects confidence.
  2. Rolling your eyes is a fail-proof way to communicate lack of respect. Fortunately, while it may be a habit, it’s voluntary. You can control it, and it’s worth the effort.
  3. Scowling or having a generally unhappy expression sends the message that you’re upset by those around you, even if they have nothing to do with your mood. Scowls turn people away, as they feel judged.

Smiling, however, suggests that you’re open, trustworthy, confident, and friendly. MRI studies have shown that the human brain responds favorably to a person who’s smiling, and this leaves a lasting positive impression.

  1. Weak handshakes signal that you lack authority and confidence, while a handshake that is too strong could be perceived as an aggressive attempt at domination, which is just as bad. Adapt your handshake to each person and situation, but make sure it’s always firm.
  2. Clenched fists, much like crossed arms and legs, can signal that you’re not open to other people’s points. It can also make you look argumentative and defensive, which will make people nervous about interacting with you.
  3. Getting too close. If you stand too close to someone (nearer than one and a half feet), it signals that you have no respect for or understanding of personal space. This will make people very uncomfortable when they’re around you.

Bringing It All Together

Avoiding these body language blunders will help you form stronger relationships, both professionally and personally.

By Dr. Travis Bradberry