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As a Public Speaker, Can You Hold Your Audience’s Attention ?

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Even if you consider yourself a confident public speaker, one that has no problem speaking in front of an audience or group the question is can you truly reach them?  Many public speakers or presenters can get up in front of an audience and blaze right through their prepared speech or presentation, but how did they influence the audience or how effective was their presentation? Most every time someone gives a talk , presentation or speech they are trying to sell or convince or influence people towards a direction and most speakers think they have done their job by merely being the focus point of dispensing their pitch to their captive audience. Just because you as a public speaker just delivered what you thought was a “good presentation” in your mind,  and it probably was problem free as far as your nerves and confidence and content were concerned does not mean it was effective and that you had actually reached or connected with your audience.

As a public speaker, the purpose of getting up in front of an audience in  almost any situation is to be able to sell your point and most people want to deliver a successful presentation. Being able to reach your audience is an art or science depending on your interpretation and it is done first of all by hooking your audience with the proper title to address and issue with a solution that the audience came to hear. Secondly and equally as important you have to captivate your audience and connect with them.  Stories are the best way to connect and build rapport with your audience as a public speaker. Stories have the ability to connect and build trust with the audience, they also build credibility. For example – You tell a story about a horrific automobile accident during a speech to young drivers in a driver’s education class. You start out citing the day and time it happened , who was involved , a little bit about the actual crash and the result of the crash in detail. Most people will be able relate to certain specifics of this accident , maybe they would be familiar the part of town that it happened in , had a brush with the same kind of instance or heard a similar story of an automobile accident. The point here is that you are simply building rapport and credibility with any story you use in your speech or presentation that is the magic formula that gets the audience ‘s attention . You have to be able to relate to your audience in order to influence.

All great leaders and public speakers have the ability to relate to the audience in one way or another. They utilize their ability to draw the audience in to listen to them because they used the psychology to reach their audience by presenting a solution that the audience wants to hear, relating to them with stories that further build rapport and trust. If you do this you will be able to hold your audience’s  attention as a public speaker.

Leaders Speakers Facilitates Public Speaking Workshop for Charlotte Graduate Program

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Leaders Speakers, a leadership soft skills training company located in Charlotte NC was requisitioned to facilitate one of their 2 day Master Presentations Workshops last week on October 13-14, 2017. The Childress Klein School of Real Estate is located at the UNCC campus at 320 E. 9th Street Downtown Charlotte. The Director of the Master of Science in Real Estate (MSRE) Program was looking for a company to facilitate a public speaking workshop for their students so that they could be prepared to deliver strong presentations in the business world. Leaders Speakers has performed many public and corporate public speaking workshops over the past few years and has helped many people overcome the obstacles that hold most people back from being able to speak in front of an audience. The workshop has also helps individuals to become more persuasive to deliver winning presentations using a unique formula taught in the 2 day Workshop.

The class of 20 students that attended the Public Speaking Workshop at the Childress Klein UNCC campus went through a series of exercise starting with how to give an introductory speech on themselves to serve as a benchmark and also have them get used to keeping track of their time speaking. Timing is a very important component as the audience is very sensitive to speaking time, going over will disengage the audience. The students then learned importance of how to build rapport with the use of stories. Stories not only engage the audience but substantiate an occurrence with a specifics who, what, where and when something happened to prove or sell your point. Finally the students were taught to use a story as a component for the formula to persuade.  The formula was actually developed by Abraham Lincoln at the Gettysburg address in which Lincoln only spoke for three minutes but was noted as one the most famous speeches because it was so successful in getting the country united. The simple formula has the speaker tell a story then shows a benefit that people will receive if they take a prescribed action by the speaker after telling the story.

After the class learned how to present a persuasive speech they were tasked to develop a four minute and then a final six minute presentation. They used their class skills to come up with a “solution” based title to hook the audience then come up with three main points ( the audience will typically not remember more than three) then to use a story or example to back up each point and then finally summarize their presentation in a concise manner to close the audience.

The best way to develop a winning memorable presentation is to design in a way that it presents a solution to which the audience came to obtain a benefit for which they were seeking to get from the speech or presentation.

 

Study Shows Seventy Percent Say Public Speaking Presentations Critical

Americans Agree Public Speaking Presentations Skills Important

Seventy percent of employed Americans agree that presentation skills and how to deliver public speaking presentations are critical to their success at work, according to a popular cloud-based presentation platform company. A survey of employed professionals revealed some important findings about their attitudes on giving public speaking presentations. The review of the survey results showed the how findings reflect just how important presentations skills are to one’s career, and also reveal the extreme measures people take to get out of giving a presentation. For example, 20% of respondents said they would do almost anything to avoid giving a presentation including pretending to be sick or asking a colleague to give the presentation , even if it means “losing respect” in the workplace.
The fear of public speaking presentations is very real among professionals in corporate America today, and many people are desperate to avoid it. It’s a problem because the survey also reveals that telling a clear and persuasive story through public speaking presentations is a fundamental job requirement and a necessary component of career success. In the information age you are only as valuable as the ideas you have to share. Poor presentation skills mean that leaders fail to inspire their teams, products fail to sell, entrepreneurs fail to attract funding, and careers fail to soar. That seems like a big price to pay for neglecting such a basic skill that anyone can improve upon.

How to Become Better With Your Public Speaking Presentations

There is hope for anyone who wants to improve at this critical career skill and, according to the the many experts out there, and there are companies that to want help. Seventy-five percent of those who give presentations say wish they could be better at presenting and to engage the audience with some degree of success. One way to improve presentation skills is simply to watch great presentations. Thanks to the internet sites like YouTube that offer many tutorials from getting over your public speaking anxiety to how to become an effective speaker. Anyone with an access to Internet can simply search the area of public speaking presentations that they want to remedy. The sure fire way to help individuals to get better with their public speaking presentations is to attend public speaking classes, and there are many companies that offer public speaking workshops in most cities around the U.S. A good public speaking presentations class or workshop will offer the opportunity to experience many learn and deliver exercises in the public speaking classes. The classes should also teach you how to structure and capture the audience with well thought out intros and to focus on a few simple points, substantiate those points with credible evidence them summarize your presentation to close or sell your ideas. Since most of us will use power point, a good public speaking class should also include the importance and tips of how to deliver your presentation with power point, because the slides will be a very important aid to the success of your public speaking presentation.

So start the search for a public speaking company in your area that can help you become more confident and poised before that next presentation, it will give you greater piece of mind.